What Makes a Great Amazon Product Photos
When shoppers scroll through Amazon, they make decisions fast. Your product photos are often the only thing standing between a click and a missed sale. Great Amazon product photography doesn’t just look good. It builds trust, answers questions, and helps customers understand exactly what they’re buying.
After photographing everything from pet products and home goods to teacher resources and lifestyle brands, I’ve learned what works and what hurts conversions. Here’s what makes a great Amazon product photo and some common mistakes to avoid.
Clear, Well-Lit Images Are Non-Negotiable
Amazon photos must be bright, sharp, and easy to understand. Clean lighting helps show true colors, textures, and details without harsh shadows or distractions. Your main image should clearly feature the product on a pure white background so it meets Amazon’s guidelines and looks professional in search results.
Blurry photos, poor lighting, or cluttered compositions instantly reduce credibility and can cause shoppers to move on.
Show the Size (This Is Huge)
One of the biggest mistakes sellers make is not clearly showing scale.
That’s why I use my hands in many product photos to show size and how an item is used. At this point, it’s safe to say I have become a professional hand model and my hand appears in listings all over Amazon.
For pet products, I can also use real dog and cat models to show scale. A toy, bowl, leash, or accessory instantly makes more sense when shoppers see it next to an actual pet.
Size reference builds confidence and reduces returns.
Lifestyle Photos Help Shoppers Imagine Ownership
White background images are essential, but lifestyle photos are where your product really comes to life.
I photograph lifestyle product images that show items being used in real environments, including:
- Kitchens and dining spaces
- Living rooms and home offices
- Bathrooms
- Outdoor settings
- Pet-friendly homes
These images help customers picture your product in their own space and understand how it fits into daily life. Lifestyle photos are perfect for secondary Amazon images, brand websites, social media, and marketing materials.
Variety Sell
Strong Amazon listings include a mix of:
- White background images
- Close-ups of important details
- Size reference shots
- Lifestyle photos
- In-use images
Professional Product Photography Makes a Difference
DIY product photography can seem tempting, but between equipment, lighting, space, editing, and time, it adds up quickly. Professional photography ensures your images meet platform requirements and actually support your sales goals.
I photograph products in my Troy, Missouri photo studio and create clean, consistent images for brands across Missouri, the St. Louis area, and businesses shipping products from across the U.S. I also offer lifestyle setups, hand-model images, and pet model sessions when appropriate.
Let’s Bring Your Product Photos to Life
Every product is different, and your photos should reflect that. Whether you need simple white-background images, creative lifestyle scenes, size-reference photos, or pet modeling, just let me know your ideas. I’m happy to help plan images that showcase your product clearly and creatively.
If you’re ready to upgrade your Amazon listing with professional product photography, let’s talk.
